This trader advert from July
1951
shows the right half of a two page advert introducing the new range from
Alba.
News from Alba
Introducing
four additions to the Alba range - each one carefully designed and priced
for to-day's requirements... All destined to achieve distinction on the
list of Alba best-sellers! Release - August onwards.
New
Version of the "Smallest All-Wave Superhet". Model C114
With great pleasure, and no little pride, we present the successor to the
world-famous C112. The same pleasing cabinet design but now with a
5-valve superhet circuit giving even better performance, especially on short-wave.
200-250 volts AC and DC. The "gift" appeal will again be
stressed with special displays. Plan now for your Xmas trade.
The price has been kept low, and the value rises accordingly.
£17/19/10 (12 guineas plus PT £5/7/10)
A special version - known as C114B -can be supplied for 100-120 volts
AC/DC.
5-Channel T/V.
All-Wave Radio. In A Sensational Cabinet. Model TR9872.
All that is best in radio and T/V, housed compactly in a beautiful walnut
cabinet that will do the selling for you! T/V is the Alba 5-channel
AC/DC superhet with 12in. tube: Radio is a 5-valve, 3-waveband AC/DC
superhet. The combined set will operate on 200-250v. AC and
DC. Size of cabinet: 40in. high by 20¼in. by 18in.
£134/18/6 (90 guineas plus PT £40/8/6)
Traders
who may not have received a copy of our new broadsheet are invited to ask
for one. It gives full details of our programme.
A. J. Balcome Ltd. 52-58, Tabernacle Street, London EC2